Skip to main content
Sony XBR77A9G-OBX view 1
Sony 77 inch 4K UHD OLED A9G Master Series Smart TV - OPEN BOX
EE Model #: XBR77A9G-OBX

Sony 77 inch 4K UHD OLED A9G Master Series Smart TV - OPEN BOX

EE Model #: XBR77A9G-OBX


Unavailable Online

No Store SelectedSELECT

Not Available In Store

Delivery Options to 20147


Out of Stock

Open Box Product Available at:

New-in-Box Model


At a Glance

  • 4K UHD 3840 x 2160 OLED Panel
  • HDR10, HLG, Dolby Vision Compatibility
  • Motionflow XR Technology
  • Built-In Wi-Fi & Ethernet Connectivity
  • Access the Google Play Store & Apps
  • Works with the Google Assistant & Alexa
  • 4 x HDMI / 3 x USB
  • USB Multimedia Playback
  • Dual Actuator Audio Production
  • Dolby Atmos Compatible

What's in the Box

  • Documentation

Expert Sales Advice

Have a question? Get an answer from one of our experts.
See availability »

Live Chat | 615-346-1419 | Email Us
Sony XBR77A9G-OBX view 1
Sony XBR77A9G-OBX view 2
Sony XBR77A9G-OBX view 3
Sony XBR77A9G-OBX view 4
Sony XBR77A9G-OBX view 5
Sony XBR77A9G-OBX view 6
Sony XBR77A9G-OBX view 1
Sony XBR77A9G-OBX view 2
Sony XBR77A9G-OBX view 3
Sony XBR77A9G-OBX view 4
Sony XBR77A9G-OBX view 5
Sony XBR77A9G-OBX view 6

Manufacturer's Description

The Latest on Outlet Store

Product Description

OPEN BOX | Pickup Only; call for availability

Sony's latest Master Series OLED Displays feature a Picture Processor X1 Ultimate with a Pixel Contrast Booster to provide the highest picture quality possible with 4K UHD Resolution. Acoustic Surface Audio+ brings 2.2 channel sound conveniently built into the TV as well as CaiMAN auto-calibration makes it possible to customize your viewing experience.


Designing televisions that faithfully convey the creator's intent is our passion. MASTER Series TVs meet the strict criteria of our top engineers and makes beautiful images a reality. For the first time, creators can explore their imagination and see their vision reproduced in the home.

Pictures and sound in perfect harmony

Be in the moment with true-to-life pictures and acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality™ for a captivating audio-visual performance.

Picture Processor X1™ Ultimate

With unmatched processing power, the Picture Processor X1™ Ultimate detects hundreds of different objects on-screen and intelligently enhances brightness, detail and color so everything you watch is clear, bright and incredibly realistic.


True reality comes to life with deep black and natural color. Over 8 million self-illuminating pixels are precisely and individually controlled by the Picture Processor X1™ Ultimate. Sony's 4K OLED HDR TV creates exquisite, unprecedented contrast.

Pixel Contrast Booster™: Maximizing OLED contrast in every color

Powered by the Picture Processor X1™ Ultimate, this OLED TV pairs the deep black and natural color of OLED with Pixel Contrast Booster™ for enhanced color contrast in high luminance. Everything you watch comes to life with fine detail and vivid color.

Acoustic Surface Audio+™

Just like in a concert hall, sound comes at you from different directions with Acoustic Surface Audio+™. Two actuators and two powerful subwoofers deliver multi-dimensional sound that immerses you in a whole new entertainment experience.

TV center speaker mode: The centerpiece of breathtaking sound

Use your BRAVIA® as a center speaker and hear dialogue, vocals and instruments with exceptional clarity. Simply connect your home theater system to unleash an immersive cinematic experience.

Enjoy studio quality with Netflix Calibrated Mode

This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved.

IMAX Enhanced

This Sony 4K TV is an IMAX Enhanced product, ready to meet high-quality color, contrast, clarity and sound. Take comfort in knowing you'll be enjoying a fully immersive at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content.

Embrace the thrills of the theater

Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound.

TRILUMINOS™ Display: Extra colors, extra brilliance

See vivid real world colors all around you. A TRILUMINOS™ Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Say what you want to see with voice search

Spend less time browsing, and more time watching. Voice search on Android TV™ provides you with the power of Google search, allowing you to find content across different services without the hassle of time-consuming text entry. You can also get recommendations; asking for "romantic comedies," for example, brings up a list of suitable options.

Make smart even smarter

You can ask your Google Assistant to find your favorites, no remote required. It's truly effortless and offers the ultimate hands-free viewing experience. Control your Sony TV and other connected devices using your voice - there's no smarter way to run your life.

Works with Alexa

Connect your Alexa-enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume, and more.

Connect with Google Home

Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favorite videos to your Sony TV, without lifting a finger.

Beautiful from any angle

A clean, minimalist design keeps you focused on what's important - the picture.

Close to the wall, like a work of art

Mount your TV to the wall. It fits as close as a picture and blends effortlessly with your room. With our exclusive wall mount bracket, the SU-WL855, this TV can be mounted much closer to the wall. The SU-WL855 is coming soon.

Cables concealed, neat and tidy

Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Easy control with smart remote

Connect set top boxes and other devices via HDMI to your TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use, too.

Object-based Super Resolution

Our TVs with Object-based Super Resolution technology detect individual objects in a picture and preserve detail on screen. Hundreds of objects are identified and their resolution individually enhanced to give a picture of exceptional accuracy and detail.

The Latest on Outlet Store

Similar Best Sellers

9% OFF

9 Reviews


55 inch Objet Collection Posé 4K OLED Smart TV



Product Specifications

Televisions (TV)

Open Box

USB Ports:

Wall Mount Compatibility:
300mm x 300mm

Composite Input:

Audio Outputs:
Digital Audio Out


Dimensions With Stand (WxHxD):
67 4/5" x 39 1/2" x 12"

Dimensions Without Stand (WxHxD):
67.8" x 39.3" x 1.9"

4K Ultra HD

Weight (lbs.):

Display Type:
OLED Smart

Smart Assistant:

Screen Size:

Max. Resolution:
3840 x 2160

WiFi Compatible:


Aspect Ratio:


Panel Refresh Rate:

Picture Processor X1 Ultimate

Bluetooth Compatible:

Operating System:


Motion Interpolation:
Motionflow XR 240

Ethernet Port:

Display Colors:

HDMI Input:


Product Reviews