Skip to main content
Sony XBR49X950H view 1
Sony 49 inch Smart 4K UHD HDR TV OPEN BOX
EE Model #: XBR49X950H
UPC/EAN: 027242919761

Sony 49 inch Smart 4K UHD HDR TV OPEN BOX

EE Model #: XBR49X950H
UPC/EAN: 027242919761


Unavailable Online

No Store SelectedSELECT

Not Available In Store

Delivery Options to 20147


Out of Stock

Screen Size Options

Installation Services Unavailable In Your Area


At a Glance

  • 4K UHD Resolution
  • X1 Ultimate Processor
  • Full Array LED Technology
  • TRILUMINOS Display
  • X-tended Dynamic Range PRO
  • S-Force Front Surround
  • Works With Apple AirPlay, Apple HomeKit, Amazon Alexa, Google Home
  • Netflix Calibrated Mode
  • IMAX Enhanced
  • Android Operating System

What's in the Box

  • 49" Smart 4K UHD HDR TV
  • Power Cable
  • Remote
  • Documentation

Expert Sales Advice

Have a question? Get an answer from one of our experts.
See availability »

Live Chat | 615-346-1419 | Email Us
Sony XBR49X950H view 1
Sony XBR49X950H view 2
Sony XBR49X950H view 3
Sony XBR49X950H view 4
Sony XBR49X950H view 5
Sony XBR49X950H view 6
Sony XBR49X950H view 1
Sony XBR49X950H view 2
Sony XBR49X950H view 3
Sony XBR49X950H view 4
Sony XBR49X950H view 5
Sony XBR49X950H view 6

Recommended accessories

Product Description

Picture Processor X1™ Ultimate, delivering astounding realism

With unmatched processing power, the Picture Processor X1™ Ultimate analyzes content to boost color, contrast and clarity, bringing astounding realism to your content. Object-based HDR remastering happens in real time to detect hundreds of individual objects on-screen and intelligently upscale everything you see to near-4K HDR quality so everything you watch is clear, bright, and incredibly realistic.

TRILUMINOS Display, bringing you all the world’s colors

By widening the color spectrum, TRILUMINOS Display, powered by the Picture Processor X1 Ultimate, reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise so pictures are closer than ever to real life. See exactly what the creator intended with the advanced color, light, and gradation of the TRILUMINOS™ Display.

Enjoy the precision of true-to-life contrast

Discover how real pictures can be when you bring out the fine details. By controlling light levels in sections of the screen independently, Full Array LED provides more realistic contrast by making light areas lighter and dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™ PRO 6x, which gives the screen 6 times the contrast range of a conventional edge-lit LED TV,creating higher peak brightness in highlights and detailed blacks in shadow.

A genius TV, a smarter home

Sony’s Android TV with the Google Assistant provides a smarter viewing experience. Easily search and watch your favorite movies, get answers on screen like sports scores or weather updates, control your TV and even your home - all with your voice. Just start with pressing the Google Assistant button on your remote to ask it questions, control smart home devices or access many of the apps and services you already use every day. In addition, cast your favorite apps with Chromecast built-in, or enjoy a huge range of apps from Google Play™, including YouTube™, Netflix, Prime Video, Spotify, and more.

Supreme resolution, whatever you're watching

Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique 4K X-Reality PRO and Object-Based Super Resolution. Our Picture Processor X1™ Ultimate precisely analyses and processes data to enrich pictures with lifelike detail, textures, and clarity in everything you watch. Leveraging intelligent dual database processing, content looks cleaner with less on-screen noise. Even images filmed in Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO. Every single pixel is enhanced beautifully by Sony’s Picture Processor X1™ Ultimate.

Product Specifications

4K Ultra HD

Display Type:
LED Smart

Smart Assistant:

Screen Size:



Picture Processor X1 Ultimate

Operating System:

WiFi Compatible:

Aspect Ratio:

Panel Refresh Rate:

Motion Interpolation:
X-Motion Clarity

Display Colors:

Bluetooth Compatible:


Ethernet Port:

HDMI Input:

USB Ports:

Composite Input:


Audio Outputs:
Digital Audio Out


Dimensions With Stand (WxHxD):
43" x 27.5" x 10.3"

Dimensions Without Stand (WxHxD):
43" x 24.8" x 2.7"

Wall Mount Compatibility:
200mm x 200mm

Weight (lbs.):

Max. Resolution:
3840 x 2160

Manufacturer's Description

Product Reviews