Product Description
Modern Frame Design with Wireless One Connect
Cutting-edge tech meets contemporary design to elevate your viewing experience. This masterpiece features customizable bezels* to complement your personal aesthetic, transforming your television into a sophisticated work of art that blends into your decor. Say goodbye to tangled wires** and hello to endless possibilities for mounting options. Let this TV become the focal point of your home, with TV when it's on and art when it's off.
*Customizable bezels sold separately
**Wireless One Connect must be connected to the TV wirelessly for full TV functionality. Wireless connection may be affected by surrounding environment, may not connect when enclosed or blocked by metal (e.g., from inside a metal cabinet) or by other physical objects such as walls. TV and Wireless One Connect require separate power cord connections.
Art Mode
The Frame transforms into a stunning piece of art when you're not watching TV.* Select from the thousands of pieces from the curated Art Store** collection, featuring works from world-renowned museums, galleries and artists — or enjoy a free, rotating selection of over 370 pieces each year, selected to match each season. You can also upload your own artwork or photos*** for a more personalized collection. Finish the look with the various mat styles and colors complementing the art and integrate it
with your decor.
* Samsung Account log-in and internet connection are required.
**Paid-subscription required
***Samsung Account required for network-based smart services, including streaming apps and other smart features. Separate [connected] computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available.
Artful Picture Quality with Neo QLED
Bold contrast in dark and bright scenes with precise mini LED lighting reveals hidden details to make your content spring to life. When you're not watching TV, Our best Art TV picture with Pantone® Validated ArtfulColor delivers spectacular 4K visuals, revealing masterpieces to rival the art in a museum or gallery. The matte display both enhances the texture of your favorite artworks and virtually eliminates distracting reflections — so you can fully enjoy your favorite True Crime series, Cubist masterpiece from MoMA, or both.
Samsung Vision AI
Welcome to a new era of television—now the TV is tailored to you. Our AI processor enhances picture and sound quality, ensuring all your content is upgraded to
stunning resolution* with optimized audio. Plus, now you have the ability to interact with what you watch: get real-time translations of what you're watching with
subtitles in your language, control your TV with hand motions while wearing a Galaxy Watch, and more.
*Samsung Vision Al is only available on 2025 Neo QLED 8K, Neo QLED, OLED, QLED and The Frame TV models. Samsung Vision Al features vary by TV model. Al Upscaling utilizes Al-based formulas
Anti-Reflection with Matte Display
See your favorite works like you're seeing them hanging in a gallery or museum. The virtually glare-free screen has a subtle, matte texture, specifically designed to make your favorite works look like a real print. Tiny details are revealed so you can enjoy your favorites like you're seeing it a gallery or museum. Plus, you can watch your favorite shows or movies in bright rooms without distracting reflections.
Motion Xcelerator 144Hz
Play your favorite video games and enjoy sports with exceptional motion clarity with minimal lag or blur. You'll get consistently crisp visuals and ultra-smooth
performance at top speeds, so your picture stays seamless throughout all the non-stop action. With dynamic refresh technology, it supports VRR games at up to 4K 144Hz, providing incredible performance for your favorite games.
*4K 144Hz is only available with PC connected games that support such specifications (PC graphic card
required). Performance may vary. The Frame 50" and 43" have Motion Xcelerator (60Hz).
Customizable Frame
Your home, your style. Discover our collection of magnetic bezels designed to enhance your space and décor. You can mix and match a variety of colors and
finishes, such as teak, brown, white and metallic gold. With these bezels and its Matte Display, the TV will look like it belongs in a museum.
*Bezels sold separately.
Slim-Fit Wall Mount Included
Mount The Frame flush against the wall, just like a picture, to create the illusion of an actual piece of art. With minimal gap between the TV and the wall, it blends seamlessly with your art collection and paintings. Plus, it keeps the design uncluttered since there’s just one sleek cable connected to it.
Motion + Brightness Sensor*
Show art only when it matters. The screen automatically lights up when someone walks into the room and turns off when they leave to save energy. Artwork will always look true-to-life, as a sensor adjusts brightness and color temperature based on the ambient light.
*Motion sensor is activated after turning it on in Settings and only operates in Art Mode.
NQ4 AI Gen3 Processor
Powered by 128 neural networks, our most powerful 4K AI processor leverages AI to deliver an mind-blowing 4K TV experience. No matter what you enjoy watching — movies, shows, or sports — get it all
upscaled to brilliant 4K, even if the source content isn't high resolution, thanks to 4K AI Upscaling technology.* Plus, get sound optimized to the content you're watching for a truly immersive viewing experience.
*Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
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